Bad traffic shows up in the steps after registration
Regs without FTDs are a warning. Find the last step those players reached and you can see whether the source or the brand needs to change.
Read articleFor brands
Check the product and tracking before launch. Then examine the traffic behind the regs (registrations) and first deposits (FTDs).
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Regs without FTDs are a warning. Find the last step those players reached and you can see whether the source or the brand needs to change.
Read articleA landing page can work while deposits get lost further along. Before the test, follow the route through registration, the cashier and the report.
Read article“The brand shows less” tells you where the argument starts. A transaction reference tells you where to look.
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